Rakuten is one of the absolute best shopping portals out there – an easy way to earn extra cash back – or better yet, valuable Amex Membership Rewards points or Bilt points – on your online shopping. And that includes some record-setting bonuses this week.

Rakuten is offering 15% cashback (or a whopping 20x points) at hundreds of stores for the company's annual Black Friday promotion.

Not every store is included – but many of our favorites are. Including a recent addition: Earn 12% back at Hyatt! 

A few retailers we're seeing that stand out include: 

  • 15% (or 15x points) back at Lululemon – a great way for travelers with the American Express Platinum Card® to use up their final $75 quarterly credit for the year!
  • 12% back at Hyatt – a new addition to shopping portals like Rakuten and Capital One Shopping! 
  • 100% back (or 100x points) on services like NordVPN which could make sense if you're in the market for a VPN … or even if you're just looking for a cheap way to pad your balance of Membership Rewards or Bilt points.
  • 35% back on HelloFresh deliveries
  • 15% back at hundreds of retailers including Viator, Bloomingdales, Under Armor, Adidas, Carharrt, and others
  • 12% back at TripAdvisor, GetYourGuide, and other travel-booking platforms

 

List of stores offering 15% cashback (or more) for Rakuten's Black Friday promotion

 

Again, not everyone may see these elevated bonuses of 15% or more – check the full list of retailers and see what you can get back by clicking through Rakuten before any online shopping. But first-time users can get an even bigger bonus, making it a no-brainer to shop through Rakuten this week.

Rakuten is also currently offering a $50 referral bonus to new members who sign up and make their first purchase of $50 or more. That's right: Sign up, spend $50, and get at least $50 straight back. That's the biggest Rakuten bonus we've ever seen, and reason enough to start doing some online shopping through Rakuten.

Want points to fund your future travels instead? Rakuten allows you to convert your cash back to American Express Membership Rewards points and, most recently, Bilt points, too! You get 1 point for every cent of cash back you earn, so a $50 cash back bonus could be 5,000 Amex or Bilt points instead.

No matter which route you go, it's worth checking Rakuten before making any online purchase. Rakuten is perhaps the easiest online shopping portal out there. And this Rakuten bonus for signing up and making your first purchase combined with standard cash back bonuses can add up quickly.

Thrifty Tip: Add the Rakuten browser plugin to Google Chrome and Rakuten will alert you when you can earn cash back on your purchase through that retailer!

 

How Rakuten Works

Taking advantage of these huge bonuses is as simple as navigating to Rakuten.com, clicking through to the retailer, and making your purchase.

First things first, sign up for Rakuten if you haven’t already. First-time users will earn an additional $50 bonus after completing your first purchase of at least $50 in the first 90 days. Full disclosure: We also get a bonus, so we appreciate it if you use our link!

Whether you’re shopping at Walgreens and Chewy or buying a Blue Apron subscription, you’ll get a percentage of your purchase price back from hundreds of stores. You’ll get paid every three months, through either a paper check or a PayPal transfer (or a deposit of points in your Amex or Bilt account).

Here's an example of just how powerful stacking these bonuses can be. Let's say you're planning a trip to Europe and want to book a $200 food tour for two in Amsterdam. Book through Viator, and you'll get 10% back via Rakuten.

  1. First things first, sign up for Rakuten
  2. Click through from Rakuten over to Viator, then make your purchase as normal
  3. You'll earn up to 10% cash back on that $200 purchase: $20 – or 2,000 Amex or Bilt points
  4. You'll also earn $50 cash back (or 5,000 points) for your first purchase of $50 or more

Add it up and that's $70 back in your pocket, reducing your net cost to roughly $120 – nearly cutting it in half! Or, you're earning 7,000 valuable points on a purchase you were going to make anyhow.

Read more: No Bonus, No Problem: How to Keep Earning Points Without a Welcome Offer

 

Bottom Line

Rakuten is one of the best online shopping portals out there – and the easiest to use, too. With these massive cash back rates and a $50 Rakuten bonus after making your first purchase, it's a no-brainer way to do your online shopping. No shopping portal is easier to use, and these big bonuses are among the best we've ever seen.

Sign up for Rakuten today to to start earning rewards on your online shopping. And be sure to take advantage of the $50 referral bonus for new members.