There’s a brand-new business class seat flying across the Atlantic – and it’s already turning heads.
A couple of weeks ago, I had the chance to experience SWISS’s brand-new flagship business class seat on the carrier's Airbus A350-900, flying from Zurich (ZRH) to Montreal (YUL).
Dubbed SWISS Senses, the cabin is a massive upgrade from the airline’s older business class seats on its Airbus A330s and even the (somewhat) newer Boeing 777s. The design is sleek, modern, and distinctly SWISS – but under the surface it shares its DNA with Lufthansa’s new Allegris seats.
After spending several hours flying home from Europe, I walked away seriously impressed. In fact, this might be one of the nicest business class seats I’ve flown in a long time.
The suite felt incredibly spacious, with tons of personal storage and some clever tech features that make the whole experience feel much more premium. From the layout to the little design touches, it’s a huge leap forward for SWISS.
Even better? I didn’t pay thousands of dollars for the ticket. I booked this flight entirely with points.
In the full YouTube review, I walk through the seat, the food, the service, and exactly how I booked this brand-new business class experience – including how many points it cost.
At Thrifty Traveler, we don’t accept freebies. We use our own points, miles, or cash to pay for every single flight or hotel you see reviewed here – including this one!
- 0:00 Is this the best business class flying to and from Europe?
- 0:22 Zurich airport & check in
- 1:28 Business class lounge
- 2:34 Boarding & cabin tour
- 5:36 In-flight experience
- 8:23 Final verdict
Other Reviews & Helpful Resources
- How to Book Award Tickets Through Air Canada Aeroplan
- VIDEO: How to Redeem Aeroplan Points for Flights: Step-by-Step Guide
- Flight Review: SWISS Older 777 Business Class
- How to Maximize Air Canada’s Aeroplan Program
- 88K Points or Less: Why Aeroplan is the Best for Booking Biz Class
Great review !! Read this ZRH to YUL A350 route is only temporary… just for March 2026… then Swiss reverts back to A330.
Any insider intel from Swiss if they plan to keep it permanently for 2026 ?
Also… with just three 1st class suites… did you try to upgrade to 1st with cash or were all the cabins full ?
I was hoping to see an option to bid for an upgrade, but first class was sold out right away. One of the first class passengers had their travel companions in the business suites, which is that first row of business right behind first class with extra privacy walls and sliding doors, so I guess it acts as a first class lite without the airline taking on the full risk of not selling a first class seat. I do hope they expand this plane to some of their longer routes, but on this flight, the plane was very full, so I guess for now the demand is there to keep it on this route, and at least on some flights!