Sun Country announced earlier this week that they would be unbundling their fares in an effort to give consumers more choice. Basically, you are now required to pay a fee to carry-on and pay an additional fee for seat assignment. Both carry-on and seat assignment were previously free. We won't delve into the new fee structure, but one thing I was hoping for was a slight drop in overall fare prices, to compensate for the new fees.
Disappointingly, a quick review of several of Sun Country's routes shows no changes in fares. It's possible they have not had a chance to yet adjust fares, but comparing Monday's fares to fare prices this morning shows no difference.
Routes reviewed (no changes)
- Minneapolis to Phoenix (MSP – PHX) – $186
- Minneapolis to New York (MSP – JFK) – $204
- Minneapolis to Los Angeles (MSP – LAX) – $256
- Minneapolis to Cancun (MSP – CUN) – $470
Am I surprised by this? Not really. I was hoping to see at least a slight change in pricing, but so far nothing. The new fees for the MSP – JFK flight with a checked bag and seat assignment total $46 (carry-on is $66), which is a significant increase in your average ticket. This falls in line with industry standards, such as when Delta rolled out their Basic Economy fares, and Delta has seen a significant increase in revenue as a result. I've always loved Sun Country for their competitive pricing but so far this seems like an effort to squeeze more cash out of passengers, just like the other major airlines.