‘Are Airlines Already Using My Data?’ And Other FAQs About Airfare & AI
Delta dropped a metaphorical bomb into the travel world last month when executives let slip that they're using artificial intelligence (AI) to set 3% of domestic fares ... with plans to ramp that up to 20% by the end of the year. Cue another national backlash. But what does that really mean? Are Delta and other airlines already using your personal data to set individualized airfare - or, as Delta...
